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Body Positivity Through the Ages

A woman of color holding a sign encouraging women to BE BOLD

Let's take a journey through time, not just to admire the ever-changing trends in fashion, but to explore the evolution of body image and self-acceptance. From the restrictive corsets of the past to the diverse and inclusive landscape of today, the history of lingerie reflects a fascinating narrative of how we've perceived, hidden, and celebrated our bodies.

The Age of Restriction: In centuries past, undergarments like corsets were more about constraining than celebrating the female form. Tightly laced and often uncomfortable, these garments reflected societal expectations of narrow waists and unrealistic beauty standards. Thankfully, pioneering women like Marie Tucek, Herminie Cadolle, and Mary Phelps Jacobs dared to challenge these norms, paving the way for more comfortable and practical undergarments. With Maidenform and Vogue additionally paving the way for early 20th century women.

The Rise of Individuality: The 20th century saw a shift towards embracing individuality. From the flappers' carefree silhouettes to the bold self-expression of the feminist movement, women began to explore their bodies and express themselves through fashion. Lingerie became a tool for self-discovery and empowerment, rather than just a means of conformity.

The Body Positive Movement and Beyond: Today, the body positive movement is reclaiming the narrative, urging women to love and accept their bodies in all their shapes, sizes, and unique features. This movement is reflected in the diverse and inclusive lingerie landscape we see today, with brands catering to a wider range of body types and styles.

As role models and leaders, we should be acutely aware of how deeply daughters internalize the messages they hear about bodies – good and bad. April’s own journey of self-acceptance wasn't always easy. She used to let people's comments and societal pressures dictate how she felt about herself, allowing negativity to chip away at her confidence. But along her journey, she discovered the transformative power of lingerie. It wasn't just about finding the right bra size, it was about reclaiming her body and using it as a canvas for self-expression and empowerment.

The Perky Lady is the culmination of that journey, a space where women can discover their own amazingness, free from judgment and societal expectations. We believe that every woman deserves to feel confident and beautiful in their own skin, regardless of size or shape. Our expert bra fitters are passionate about helping you find pieces that celebrate your unique shape and empower you to feel amazing, inside and out.

This Women's History Month, let's celebrate the progress we've made and continue to challenge unrealistic beauty standards. Let's wear lingerie that makes us feel comfortable, confident, and beautiful in our own skin, and remember the powerful women who paved the way for this self-acceptance revolution. Let's also remember the power of our words and the impact they have on the daughters, friends, and women around us. Choose kindness, choose acceptance, and choose to empower yourself and others to celebrate the amazingness within.

Ready to embark on your own body positive journey?Shop The Perky Lady online or visit us in-store serving Apex, Durham, Chapel Hill, and the surrounding Triangle and Triad area. We're here to help you find your perfect fits and discover the amazingness that shines from within.

P.S. Don't forget to explore our website for expert bra tips and engage with us on Instagram and TikTok for more inspiration!

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